Brand Voice Integration in Content AI—Now Live!

Modified on Thu, 22 May at 1:25 PM

We’ve upgraded the Content AI experience to deeply personalize your content using your Brand Voice settings - not just the tone, but now also parameters like Target Audience, Brand Purpose, USP, and Pain Points.
What’s New:
  • Brand Voice Toggle: Seamlessly enable/disable Brand Voice from within the Content AI modal. ON by default if a Brand Voice exists.
  • Smart Autofill: When Brand Voice is ON: Writing Tone field is autofilled based on your selected Brand Voice.
  • Other metadata (like Target Audience, CTA, Brand Purpose, Values, Promise) silently shape the AI prompt behind the scenes.
  • Brand Voice Selector Dropdown: Choose your preferred Brand Voice from saved options (with your default pre-selected).
  • Custom Overrides: Want to tweak the tone? Override fields manually - your inputs are respected.
  • No Brand Voice? We nudge you to set one up with a quick CTA linking to Brand Boards.
  • Preview Parameters: Want to see what each Brand Voice includes? Quickly preview before selecting.
  • Helpful Tooltip: Guidance throughout so you know how your brand parameters shape the content.
Why It Matters:
This update makes your content feel more authentic, targeted, and consistent with your brand's identity -without adding friction to your workflow.
Where It Works:
Available across all Content AI-enabled modules:
  • Social Planner
  • Blogs
  • Email Builder
  • Funnels & Websites

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